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Next Tuesday's victory requires we abandon the language of Last Tuesday

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Excerpt from a very helpful memo from the Third Way: 'Was it something I said?'

"For a party that spends billions of dollars trying to find the perfect language to connect to voters, Democrats and their allies use an awful lot of words and phrases no ordinary person would ever dream of saying. The intent of this language is to include, broaden, empathize, accept, and embrace. The effect of this language is to sound like the extreme, divisive, elitist, and obfuscatory, enforcers of wokeness. To please the few, we have alienated the many—especially on culture issues, where our language sounds superior, haughty and arrogant.

In reality, most Democrats do not run or govern on wildly out-of-touch social positions. But voters would be excused to believe we do because of the words that come out of our mouths—words which sound like we are hiding behind unfamiliar phrases to mask extreme intent.

Why the tortured language? After all, many Democrats are aware that the words and phrases we use can be profoundly alienating. But they use it because plain, authentic language that voters understand often rebounds badly among many activists and advocacy organizations. These activists and advocates may take on noble causes, but in doing so they often demand compliance with their preferred messages; that is how “birthing person” became a stand-in for mother or mom. And if we don’t think more carefully about our language, many in America will be banking on help from Donald Trump and Republicans, because Democratic levers of power will be few and far between.

In this memo, we are putting a spotlight on the language we use that puts a wall between us and everyday people of all races, religions, and ethnicities. These are words that people simply do not say, yet they hear them from Democrats. Over the years we’ve conducted, read, and analyzed hours upon hours of focus groups, and we’ve yet to hear a voter volunteer any of the phrases below except as a form of derision or parody of Democrats. We’re not talking about techno-speak, like net-zero and climate resiliency. Those words put up their own Ivy League walls between policymakers and voters. Here we are focusing on the eggshell dance of political correctness which leaves the people we aim to reach cold or fearful of admonishment."

For more insights on how to stop using the losing language of Last Tuesday in our glorious struggle for Next Tuesday read more:

https://www.thirdway.org/memo/was-it-something-i-said

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Comrade. I'm very happy that you found this and put it forth because I learned of it recently and thought it needed to be disseminated here and elsewhere but had not yet tracked down the list of now-abandoned terms.

I urge all comrades to view this shameful list of woke terms and take note of how and why they've  been jettisoned like a a can of chicken soup with a water-logged rodent found inside. 
 


 
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